Creative Marketing Leader

I lead global creative and content operations—125+ people, 31 markets—shipping award-winning work and measurable business results. MBA; AI-driven production and governance across video, social, and performance channels.

20x
Platform
Growth
$100M+
Global
Box Office
125+
Global
Team Scale
31
Markets
Reached
40+
Awards &
Recognition

Relentlessly creative and reliable. As we scaled—from mergers to global launches—Aníbal kept raising the bar and delivering.

Bianca Doria
Senior Director, Corporate Communications, Crunchyroll

Smart, steady partner—turned ideas into engaging content quickly, on-brand, and guided us on what to use and what to avoid.

David Tozer
Founder, Tozer Wealth Management

He gets award-level work from vendors without burnout: clear briefs, decisive feedback, and true partnership..

Fran Harvey
VP Creative & Content Partnerships

Aníbal builds a safe, high-output culture that elevates people and the work—balancing brand strategy with real humanity.

Gabriel Durán
Creative Director (reported to Aníbal at Crunchyroll)

Relentlessly creative and reliable. As we scaled—from mergers to global launches—Aníbal kept raising the bar and delivering.

Bianca Doria
Senior Director, Corporate Communications, Crunchyroll

Smart, steady partner—turned ideas into engaging content quickly, on-brand, and guided us on what to use and what to avoid.

David Tozer
Founder, Tozer Wealth Management

He gets award-level work from vendors without burnout: clear briefs, decisive feedback, and true partnership..

Fran Harvey
VP Creative & Content Partnerships

Aníbal builds a safe, high-output culture that elevates people and the work—balancing brand strategy with real humanity.

Gabriel Durán
Creative Director (reported to Aníbal at Crunchyroll)

Business Impact

Creative leadership is only as strong as the results it delivers. These projects align bold ideas with business objectives, driving measurable growth, market expansion, and sustainable brand equity.

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Creative Excellence

Award-winning creative isn’t just beautiful—it works. These campaigns blend craft, storytelling, and cultural resonance to capture attention and drive results.

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Leadership Framework

Great leadership builds teams, systems, and cultures that make excellence repeatable. These frameworks and principles show how I scale and sustain high-performing creative organizations through growth and change.

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Next-Gen Creative

AI is transforming creative production—but only when used with purpose. These projects show how I integrate emerging tools to scale workflows, maintain quality, and unlock new creative possibilities.

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